How should I advertise my brand new review website?
28 Aug, 2008 Branding Marketing, Branding Strategy, Online Branding
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6 Responses to “How should I advertise my brand new review website?”
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On-line advertising include pay-per-click programs (PPC) like AdWords, ad placement on other sites, paid links and other for pay tactics.
If the budget is small, use viral marketing tactics:
become a Yahoo expert
post on blogs within your sphere of expertise
write articles and submit them for syndication at sites like goarticles.com. These provide nonreciprocal back links.
Build a weblet – a collection of start-ups in your market that all target the same buyer but sell non-competing products
Bid on link auction sites. You can hook up with some highly-ranked sites for an instant boost in PR.
List your site’s URL in industry directories.
Submit a site map to Google and Yahoo to ensure quick, complete and accurate indexing
Keep tweaking and track changes in site performance. Use Google Analytics to start. Once you’re up and running, purchase software that provides heat maps and other data in understandable formats.
Viral marketing involves to characteristics:
1. It’s free.
2. It uses the resources of another site owner.
When you upload an introduction to your products to YouTube, you use YouTube’s resources to market your company.
Same with posting on industry blogs. Each blog post provides a back link to your site.
Branding will occur organically once you start seeing traffic.
Hey, good luck
Paul Lalley
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Share your knowledge, use keywords.
Go ahead, advertise yourself.
Make your article Famous!
Invite others to read your article!
There are no rules.
It’s free to join!