Brand Building Blog http://www.brandbuildingblog.com Tips and Strategies for Branding your Business Online and Offline Tue, 27 Apr 2010 21:44:56 +0000 en hourly 1 http://wordpress.org/?v=3.0 If a company changes their packaging every 1-2 yrs, is it hard for consumers to relate to the company’s brand? http://www.brandbuildingblog.com/if-a-company-changes-their-packaging-every-1-2-yrs-is-it-hard-for-consumers-to-relate-to-the-companys-brand/ http://www.brandbuildingblog.com/if-a-company-changes-their-packaging-every-1-2-yrs-is-it-hard-for-consumers-to-relate-to-the-companys-brand/#comments Tue, 27 Apr 2010 21:44:56 +0000 brandguru http://www.brandbuildingblog.com/if-a-company-changes-their-packaging-every-1-2-yrs-is-it-hard-for-consumers-to-relate-to-the-companys-brand/

When a company is trying to build brand awareness with it’s own store brand with their consumers, is it smart for the company to constantly change their brand packaging every 1-2 years? For example, Heinz ketchup. Do consumers reconize the brand & the product because they have kept their packaging consistent over the years or because of advertisments for the ketchup brand. Is it easier for consumers to reconize & trust a store brand product if they leave the consumer with a consistent look & feel?
branding companies
]]> http://www.brandbuildingblog.com/if-a-company-changes-their-packaging-every-1-2-yrs-is-it-hard-for-consumers-to-relate-to-the-companys-brand/feed/ 1 Do you prefer heavily advertised brands, or cheaper house brands? http://www.brandbuildingblog.com/do-you-prefer-heavily-advertised-brands-or-cheaper-house-brands/ http://www.brandbuildingblog.com/do-you-prefer-heavily-advertised-brands-or-cheaper-house-brands/#comments Tue, 27 Apr 2010 18:20:50 +0000 brandguru http://www.brandbuildingblog.com/do-you-prefer-heavily-advertised-brands-or-cheaper-house-brands/

Many house brands/no name brands of food are made by the large “Name” brand companies, and you can often save 50% or more and get exactly the same product.
You can often get good quality jeans/sunglasses/watches of an unknown brand at a fraction of the cost of Designer brands. Is it snob appeal that buyers are willing to pay more for, or do they they think they are getting a better quality product?
How many read that last sentence without catching the double “they”?
branding companies
]]> http://www.brandbuildingblog.com/do-you-prefer-heavily-advertised-brands-or-cheaper-house-brands/feed/ 3 Do u know what makes brand new clothings smell “new”? What do they put on the clothes to smell “new”? http://www.brandbuildingblog.com/do-u-know-what-makes-brand-new-clothings-smell-new-what-do-they-put-on-the-clothes-to-smell-new/ http://www.brandbuildingblog.com/do-u-know-what-makes-brand-new-clothings-smell-new-what-do-they-put-on-the-clothes-to-smell-new/#comments Sun, 25 Apr 2010 00:40:41 +0000 brandguru http://www.brandbuildingblog.com/do-u-know-what-makes-brand-new-clothings-smell-new-what-do-they-put-on-the-clothes-to-smell-new/

This has stroke my mind after I went to the mall yesterday. Coincidentally, my cousin has asked me the same question this morning (his assignment for a certain subject). I just wonder what is in the brand new clothes that clothing companies put on to make their products smell “newly manufactured” or “fresh from the factory”…..

Hope you’ll satisfy my query. Thanks a lot.
branding companies

]]> http://www.brandbuildingblog.com/do-u-know-what-makes-brand-new-clothings-smell-new-what-do-they-put-on-the-clothes-to-smell-new/feed/ 1 What is the name of this brand? http://www.brandbuildingblog.com/what-is-the-name-of-this-brand/ http://www.brandbuildingblog.com/what-is-the-name-of-this-brand/#comments Fri, 23 Apr 2010 19:55:29 +0000 brandguru http://www.brandbuildingblog.com/what-is-the-name-of-this-brand/

I was at Marshalls the other day, and there were these bags that had this big green tag that said “Whatever it takes” (maybe not exactly that, but something along those lines) and people like Gwen Steffani had designed a piece of clothing with their signature on it, and the profits were for charity. Does anyone know what was actually on the tag, and what the brand/company was called? It wasn’t Harajuku lovers…. other people had designed stuff too. Also, what are some good brands that make big canvas tote bags for school books?
branding companies
]]> http://www.brandbuildingblog.com/what-is-the-name-of-this-brand/feed/ 2 (Self branding) vs. Product branding http://www.brandbuildingblog.com/self-branding-vs-product-branding/ http://www.brandbuildingblog.com/self-branding-vs-product-branding/#comments Fri, 23 Apr 2010 09:38:56 +0000 brandguru http://www.brandbuildingblog.com/self-branding-vs-product-branding/

. 503-454-0940 PATRICIA www.homepartyplansuccesstips.com . Lealea Design Blogblog: The Art of Self-Branding: Part One Im about to do some self-branding of my own, so this definitely gave me some ideas. At least now I know what general direction to go in. :P … Self Branding – Moving Beyond the Niche to Generate Income as a … Nov 11, 2007 … Therefore self branding as it pertains to an individuals blog … This is exactly where self-branding and how your blog readers view you … Creating Brand You And yet all those efforts could have also turned you into a cautionary tale about self-branding run amok. Your colleagues make retching sounds every time … Self-Marketing, Self-Branding and Self- Promotion File Format: PDF/Adobe Acrobat – View as HTML Self-Marketing, Self-Branding and Self-. Promotion. by Dave Dolak. O. ne way to have a Building Your Brand: Tactics for Successful Career Branding Self branding is essential to the career advancement of job-seekers because branding helps define you and your value. Here are five branding tactics. The Art of Self Branding : Lealea Design : Tips, tricks, and … I found Lea’s series of Self Branding articles incredibly helpful. I used her worksheet and suggestions to come up with my own brand for my web and graphic … brandchannel | Personal Branding | Self-Branding | Women and … Brand Phobia: How to fight your personal brand demons and win — Lyn Chamberlin. Sales Success through Self Branding by Dave Stein: The Sideroad How …
product branding

]]> http://www.brandbuildingblog.com/self-branding-vs-product-branding/feed/ 16 Ways a company can expand their brand? http://www.brandbuildingblog.com/ways-a-company-can-expand-their-brand/ http://www.brandbuildingblog.com/ways-a-company-can-expand-their-brand/#comments Fri, 23 Apr 2010 09:27:38 +0000 brandguru http://www.brandbuildingblog.com/ways-a-company-can-expand-their-brand/

What are some ways a company can expand their brand? Any examples?
branding companies
]]> http://www.brandbuildingblog.com/ways-a-company-can-expand-their-brand/feed/ 2 Marketing Strategy – Branding Yourself and not you’re Product! http://www.brandbuildingblog.com/marketing-strategy-branding-yourself-and-not-youre-product/ http://www.brandbuildingblog.com/marketing-strategy-branding-yourself-and-not-youre-product/#comments Thu, 15 Apr 2010 15:01:39 +0000 brandguru http://www.brandbuildingblog.com/marketing-strategy-branding-yourself-and-not-youre-product/


www.easynetworkmarketingleads.com Learn the importance of Branding Yourself and not you’re product. There are two types of branding Personal Branding and Product Branding. Make sure you are familiar with both types and discover how to brand yourself.
product branding

]]> http://www.brandbuildingblog.com/marketing-strategy-branding-yourself-and-not-youre-product/feed/ 0 For you, what is the company or particular brand in the market that offers the best cosmetic products? http://www.brandbuildingblog.com/for-you-what-is-the-company-or-particular-brand-in-the-market-that-offers-the-best-cosmetic-products/ http://www.brandbuildingblog.com/for-you-what-is-the-company-or-particular-brand-in-the-market-that-offers-the-best-cosmetic-products/#comments Thu, 08 Apr 2010 14:30:02 +0000 brandguru http://www.brandbuildingblog.com/for-you-what-is-the-company-or-particular-brand-in-the-market-that-offers-the-best-cosmetic-products/

This is only a survey.
branding companies
]]> http://www.brandbuildingblog.com/for-you-what-is-the-company-or-particular-brand-in-the-market-that-offers-the-best-cosmetic-products/feed/ 2 What company owns the Kangaroo brand of gas stations? http://www.brandbuildingblog.com/what-company-owns-the-kangaroo-brand-of-gas-stations/ http://www.brandbuildingblog.com/what-company-owns-the-kangaroo-brand-of-gas-stations/#comments Mon, 05 Apr 2010 15:37:42 +0000 brandguru http://www.brandbuildingblog.com/what-company-owns-the-kangaroo-brand-of-gas-stations/

These stations are popping up in southeast Louisiana where Conoco stations existed. I can’t find anything online regarding who owns the brand or even a corporate website for Kangaroo.
branding companies
]]> http://www.brandbuildingblog.com/what-company-owns-the-kangaroo-brand-of-gas-stations/feed/ 1 What are some of the big names in domestic water purification? http://www.brandbuildingblog.com/what-are-some-of-the-big-names-in-domestic-water-purification/ http://www.brandbuildingblog.com/what-are-some-of-the-big-names-in-domestic-water-purification/#comments Sat, 03 Apr 2010 18:06:14 +0000 brandguru http://www.brandbuildingblog.com/what-are-some-of-the-big-names-in-domestic-water-purification/

and what are some of the more prominent kitchenware companies that has good brand value across america?
don’t they have annual forums or shows?
branding companies
]]> http://www.brandbuildingblog.com/what-are-some-of-the-big-names-in-domestic-water-purification/feed/ 4