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	<title>Brand Building Blog &#187; Branding Strategy</title>
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	<link>http://www.brandbuildingblog.com</link>
	<description>Tips and Strategies for Branding your Business Online and Offline</description>
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		<title>How should I advertise my brand new review website?</title>
		<link>http://www.brandbuildingblog.com/how-should-i-advertise-my-brand-new-review-website/</link>
		<comments>http://www.brandbuildingblog.com/how-should-i-advertise-my-brand-new-review-website/#comments</comments>
		<pubDate>Thu, 28 Aug 2008 12:27:21 +0000</pubDate>
		<dc:creator>brandguru</dc:creator>
				<category><![CDATA[Branding Marketing]]></category>
		<category><![CDATA[Branding Strategy]]></category>
		<category><![CDATA[Online Branding]]></category>

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I want to get loas of people to visit it, but I don&#8217;t know where I can advertise for free.

]]></description>
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<div>I want to get loas of people to visit it, but I don&#8217;t know where I can advertise for free.<br />
<a></a></div>
</div>]]></content:encoded>
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		<slash:comments>6</slash:comments>
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		<title>How do I get Athletic Sponsorships for my Website?</title>
		<link>http://www.brandbuildingblog.com/how-do-i-get-athletic-sponsorships-for-my-website/</link>
		<comments>http://www.brandbuildingblog.com/how-do-i-get-athletic-sponsorships-for-my-website/#comments</comments>
		<pubDate>Mon, 25 Aug 2008 20:47:55 +0000</pubDate>
		<dc:creator>brandguru</dc:creator>
				<category><![CDATA[Branding Examples]]></category>
		<category><![CDATA[Branding Strategy]]></category>

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I&#8217;m trying to get sponsorships for my brand new website (Nike, Adidas, Under Armour, etc).  How do I go about this?

]]></description>
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<div>
I&#8217;m trying to get sponsorships for my brand new website (Nike, Adidas, Under Armour, etc).  How do I go about this?<br />
<a></a></div>
</div>]]></content:encoded>
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		<slash:comments>1</slash:comments>
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		<item>
		<title>How is the brand of a company or website valued?</title>
		<link>http://www.brandbuildingblog.com/how-is-the-brand-of-a-company-or-website-valued/</link>
		<comments>http://www.brandbuildingblog.com/how-is-the-brand-of-a-company-or-website-valued/#comments</comments>
		<pubDate>Wed, 06 Aug 2008 04:05:11 +0000</pubDate>
		<dc:creator>brandguru</dc:creator>
				<category><![CDATA[Branding Strategy]]></category>
		<category><![CDATA[Online Branding]]></category>

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		<description><![CDATA[

Like for example, the Coca Cola &#8216;brand&#8217; is worth x million dollars. How do you calculate that figure?

]]></description>
			<content:encoded><![CDATA[<div class="KonaBody"><div style="float:left; padding: 12px"><a href="/wp-content/uploads/cc/website_branding49.jpg"><img title="website branding" src="/wp-content/uploads/cc/website_branding49.jpg" alt="website branding" /></a></div>
<div>
Like for example, the Coca Cola &#8216;brand&#8217; is worth x million dollars. How do you calculate that figure?<br />
<a></a></div>
</div>]]></content:encoded>
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		<slash:comments>1</slash:comments>
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		<title>Business name &#8211; recruitment and selection company?</title>
		<link>http://www.brandbuildingblog.com/business-name-recruitment-and-selection-company/</link>
		<comments>http://www.brandbuildingblog.com/business-name-recruitment-and-selection-company/#comments</comments>
		<pubDate>Sat, 12 Jul 2008 00:45:19 +0000</pubDate>
		<dc:creator>brandguru</dc:creator>
				<category><![CDATA[Branding Consistency]]></category>
		<category><![CDATA[Branding Strategy]]></category>
		<category><![CDATA[Reputation Management]]></category>

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We intend to change our company name, and are after new ideas and
suggestions! It is a 15 year old recruitment and selection company,
and is all about PEOPLE, CAREERS and FUTURES. It needs something that
is powerful, meaningful and memorable. Directors of this company have
a very high reputation for excellence, quality, and confidentiality,
and both clients and candidates [...]]]></description>
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<div>
We intend to change our company name, and are after new ideas and<br />
suggestions! It is a 15 year old recruitment and selection company,<br />
and is all about PEOPLE, CAREERS and FUTURES. It needs something that<br />
is powerful, meaningful and memorable. Directors of this company have<br />
a very high reputation for excellence, quality, and confidentiality,<br />
and both clients and candidates have much trust and respect for<br />
management. It&#8217;s a specialist recruitment and selection company for<br />
executives mainly in the textile and property industries.<br />
The current name of this recruitment and selection business is of two<br />
surnames of previous owner/managers, who are obviously no longer with<br />
the company. One who left has gone on to use his surname again as a<br />
new business name in the same industry, so there&#8217;s confusion and<br />
bitterness.</p>
<p>The current directors have a name for themselves in the industry<br />
anyway, so a change in name will not impact on business levels or<br />
reputation.</p>
<p>The company is based in Australia.</p>
<p>The new business name will not include surnames.<br />
<a></a></p>
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		<slash:comments>2</slash:comments>
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